Should Your Brand Avatar Be Your Logo or Your Image?

(6-minute read)


As the role of Technology Advisor for my one-on-one clients, I get asked a lot of questions.  Some of those questions aren't technology-specific but are related to tech or digital marketing in some way.  One of the most FAQs that I receive, especially from my service-based businesses who are figuring out ways to productize their offerings is:

When it comes to my digital media touchpoints (aka social media profiles) should avatar picture be an image of me...

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What Does Custom or Customize Really Mean When it Comes To Your Website?

(9-minute read)


Although the words custom and customized are constantly thrown around when it comes to website design, I think it’s important to share what each word actually means so that you’re better informed the next time you’re shopping for a website designer.  FULL DISCLAIMER here - I know that this is a touchy subject with graphic designers, but I think this is a great topic to unpack especially due to the discrepancies and confusion.  

Being married...

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Get the Lowdown on SEO

(6-minute read) ( Orginal Post - January 15, 2018)


Happy 2018 and happy Martin Luther King Day!  I still can't believe that we are already half-way through January!  In the spirit of #NewGoals, I want to check off one of the first ones that I planned to set in motion this year:  blogging more.  To be honest, I am cheating a little bit because this post was originally written last year for The International Association of Professional Wedding Officiants (IAPWO)....

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